Past Projects
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Past Projects 〰️
Reels Cafe
Reels Cafe is a cinematic-themed cafe brand developed as a branding project focused on nostalgia and storytelling. The concept reimagines a coffeehouse experience inspired by iconic films and TV culture, drawing subtle influence from shows like Friends and Stranger Things. The project explores visual identity, logo design, packaging, and brand voice to create a cohesive, immersive experience where movies and coffee culture meet — a space designed to make every sip feel like a scene.
Chante Loa’s
Chante Loa’s is a branding project for a voodoo-inspired spiced alcoholic beverage line that blends mysticism, ritual symbolism, and rich Caribbean influence into a bold visual identity. Inspired by the spiritual traditions of Haitian Vodou and figures like Papa Legba, the brand incorporates veve-style patterns, bright tones, and expressive typography to create a look that feels powerful and mysterious. The project focuses on logo design, packaging, and brand voice development, positioning Chante Loa’s as an immersive experience rooted in spice, spirit, and storytelling.
Scribe
Scribe is a comprehensive rebrand project focused on redefining the visual identity and digital presence of a modern news outlet. The project included the redesign of the logo, website, and social media system to create a cohesive, contemporary brand that reflects clarity, credibility, and accessibility. Through refined typography, a streamlined color palette, and a responsive web experience, the rebrand positions Scribe as a trusted yet forward-thinking media platform, built to engage today’s fast-moving, digitally connected audience.
